“With state-of-the-art breakthrough stem cell technology, five rose stem cells are blended with four rose extracts to help repair visible signs of aging, including the appearance of fine lines and wrinkles, dehydration, dullness, and sagging. This powerful Gel Mask strengthens and tones, revealing silky soft, radiant, beautiful, and youthful-looking skin.”
http://www.sephora.com/product/productDetail.jsp?skuId=1614304&productId=P386377
With more research, I found out that the stem cells they refer to are literally cells from the plants’ stems. Not the cells from the plants’ meristem that are undifferentiated. …so sketchy…
http://fashion.telegraph.co.uk/beauty/news-features/TMG10194757/Stem-cells-in-skincare-the-low-down.html
This is so, so funny to me!!
That is a really hilarious play on words – are they trying to get people to think its stem cells like undifferentiated??
I guess so? If they didn’t, then they would just say something like “plant extracts.” This really highlighted how consumer education is really important, otherwise they can just charge $50 for plant juice…